How To Get Free Painting Leads
three Painting Flyer Examples and Templates to Get More Leads
Dec 9, 2020 6 min. read
Starting a new painting business is an exciting and challenging venture. Since you need to know how to get painting contracts for your company to succeed, y'all desire to make sure that your marketing efforts are constructive and within budget.
Painting business organisation flyers are a popular way to reach new painting customers, fast. Best of all, flyers are affordable and tin can give you quicker results than other marketing tactics.
There are three types of painting flyers to attempt out: postcards, tearaways, and door hangers. In this guide, we'll review each one, bear witness y'all examples, and share tips on using them to get new business.
Check out these painting flyer examples:
- Painting Flyer Type #one: Painting Company Postcards
- Painting Flyer Type #2: Painting Company Tearaway Flyers
- Painting Flyer Type #3: Painting Business Door Hangers
Painting Flyer Type #i: Painting Company Postcards
Marketing postcards are typically sent and received by mail. They measure out about 4×6 inches and commonly have eye-catching images and colorful text to help them stand up out.
The best marketing postcards include your:
- Business name and logo
- Contact information (phone number, electronic mail address, and website)
- An image or photograph of your services (ex: a before and afterward photograph)
- A cursory listing of services
- A telephone call to action (ex: "volume online" or "get a costless quote"
- Information most discounts, special rates, or promotions
You can personalize postcards for specific homes or neighborhoods past calculation neighbor testimonials or addresses.
Since postcards are small-scale, make sure to employ both the front and back.
Hither'due south an case of a well-designed painting company postcard from Quality Student Painters (front end and back):
This postcard has all of the elements that a swell painting postcard should:
- all of the necessary data
- a make clean and appealing blueprint
- uses the space well without making it feel overcrowded or as well spaced out
Information technology also makes it articulate that the company is already in the area providing painting services to other homes in the neighborhood. This can assistance to boost give-and-take-of-mouth marketing and help to build a reputation within the customs.
Painting postcard pros:
Painting postcards tin can exist a terrific style to market place your painting company. Some of their benefits include:
- They can be both mailed or dropped door-to-door, letting you lot command your attain
- They're easy to tweak for dissimilar services, seasons, or promotions
- They can be targeted to specific areas, like individual homes, client's neighbors, streets, or communities
- You can use concrete postcards and digital postcards for dissimilar customers
Painting postcard cons:
Even though they can be a great way to market your painting business, painting postcards aren't for anybody. Some of their downfalls include:
- Yous'll need a graphic designer or an attractive template to make them await skillful
- If you're having them designed, printed, and sent by mail, costs can add together up
- If they're not high-quality, you may not see as much of a return as yous'd like
Painting Flyer Type #two: Painting Company Tearaway Flyers
Painting company tearaway flyers can typically exist found on local message boards in community centers, boondocks halls, and businesses. They're unremarkably a standard 8.5×11 inches and include basic data nearly the painting business, such as:
- A company proper noun and/or logo
- The business phone number, email address, and website
- A list of bones services
- Promotions, special rates, or discounts
Here'southward an example of a painting business flyer made using Jobber's free tearaway template:
This postcard is simple but effective. It has all the data yous'd need to understand what the business organisation offers and how to get in touch with them. And, it throws in a lilliputian actress marketing by mentioning that they offer costless quotes.
Painting tearaway flyer pros:
Painting tearaways work for a lot of different painting business owners considering:
- They're easy to design and impress. You don't fifty-fifty need an image to brand them stand out.
- They're cost-effective, with one flyer serving up to x customers
- They can easily be tweaked to reflect seasonal services or new diction
Painting tearaway flyer cons:
Tearaway flyers can't do it all. Some painting business concern owners don't like to use them because:
- It can be hard to find places to put them
- You lot need to cheque-in to see when they need to be replaced
- They're less targeted than other painting flyers
Painting Flyer Type #iii: Painting Concern Door Hangers
Door hangers are simply what they sound like: flyers designed to hook onto a standard door handle. Door hangers tin can range in size and shape since they don't need to fit in a mailbox or on a bulletin lath. The standard size is 3.5×8.5 inches.
Door hangers can include the same data every bit other painting flyers, like:
- Business name and logo
- Contact and online booking information
- A listing of services
- Discounts, promotions, and special rates
- Imagery
- A tagline
Hither'due south an instance of a great door hanger from Top Notch Paint Pros:
This door hanger does a great task of organizing information. It finer conveys their services using earlier/after photos and a list of seasonal services that target their ideal buyer. As a bonus, this flyer includes an offer for discounted pricing, which tin can assistance to take potential clients from consideration to committed.
Door hanger pros:
Door hangers can be a slap-up option for many painting business owners considering:
- They can target specific homeowners and neighborhoods
- You can tweak them for dissimilar seasons and services
- You command how many you hand out and where, giving y'all more control over their accomplish
Door hanger cons:
Some painting business owners adopt other types of flyers considering door hangers:
- Crave professional design and printing
- Accept to be individually distributed
- Don't bandage as wide of a net
Why should I use flyers to market place my painting business?
House painting flyers can be an efficient and constructive mode to practice things like:
Spread the word virtually your business and create make recognition
Painting postcards, tearaways, and door hangers all help to go your business organization name and logo in front of new eyes. Even if they don't all plough into customers, they're even so probable to recollect you when they practise demand a painter or when a friend or family member asks for a recommendation.
Attain pocket-size and large groups of potential new clients
Dissimilar flyers have varying levels of reach. You can use them to target a diversity of client types depending on your marketing goals. For example, you can utilize tearaways to bandage a wide net at low cost. Then, print some loftier-quality door hangers to target your client's neighbors when you finish a job.
Promote seasonal services, special offers, and discounts
Flyers don't accept to be generic. You can print unlike painting flyers each season to highlight a special promotion or limited time offering. This tin help you lot stay relevant and competitive instead of only hitting prospects with the aforementioned design and messaging over and over.
Track the success of your marketing efforts and organize clients
Although tracking the success of your flyers tin can be a bit tricky, it's non impossible. If you use specific promotion codes or direct clients to book online, you lot can get an idea of which are coming in through your flyers and which are coming from other marketing efforts.
Once a customer reaches out from a flyer, you can rails them using client management software. Over time, this tin can aid you to determine which flyers have been the most successful. Soon, you'll exist experimenting with new designs, diction, promotions, and painting flyer types to see what works best.
Practical painting flyers
Whether your painting business is new or established, flyers tin can be a bully mode to market your services and bring in new clients.
From getting your proper name out there to helping you reach different markets, they come with a lot of benefits that you lot can utilise to grow your business.
Start with something bones that matches your budget and marketing goals, and experiment with designs, styles, and target customers as yous go. This volition assistance you to create and distribute successful and effective flyers while keeping costs reasonable.
Source: https://getjobber.com/academy/painting/painting-flyers-template/
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